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Sega Sammy comes out of the crisis thanks to the video game

Sega Sammy unveiled her results for the first fiscal semester closed on September 30, 2021. After being very affected by the consequences of the pandemic last year, the Satori family group returns with decent results.

Founded in part on its activities related to arcade halls, slot machines and tourism, Sega Sammy had therefore been hit hard by measures to prevent the propagation of CVIV-19. Last year, Sega Sammy had finished in the green (net profit of 9.6 million euros) thanks to the second half of the year, but this time the group presents much better results at the end of the first half. In addition to a one billion euro turnover, last year losses are fading an operational before of 118 million euros and a net profit of 91 million euros. Best and expected results that pushed the direction to enhance its objectives for the entire fiscal year.

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Sega Sammy Company (2020)

Sega Sammy Results

Period | Turnover | Operating profit | Net profit


April 2020 – September 2020 | 839 million euros | \ — 23.4 million euros | \ — 165.3 million euros April 2021 – September 2021 | 1 billion euros | 117.7 million euros | 91.4 million euros

With new outings like Shin Mega mi Tense III Night HD Remaster, Sonic Colors Ultimate, LOST Judgment and Humankind, SEGA distributed 14 million games in the first half, against 19 million games last year. The Free-To-Play have worked well, especially Hatsune Miku: Colorful Stage, Phantasm Star Online 2: New Genesis and First of the North Star Legends Revive. But the catalog back is often more important than the novelties: during the semester April-September 2021, SEGA sold 2.9 million games Sonic, 1.8 million games Yakuza + Judgment, 1 Million games Total War and 700,000 games Persona.

The video game on consoles, mobiles and PC generated a turnover of 502 million euros and an operational profit of 140 million euros in 6 months, far before all other activities of the group, including the Pacino / Machismo And tourism still showing losses in the first half of the year, even if they are less heavy than last year.

But while Sega Sammy needs to review his goals down in the Pacino / Machismo because of the shortage of components, the opportunity for growth is more than ever in the video game. In this area, Sega recalls that its long-term goal is to give rise to a new generation of Super Game, for which it recently announced a strategic alliance with Microsoft to build a new generation development environment built on its cloud azure platform.

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